Choose Your Eye Colour Routine

4.8
Rated 4.8 out of 5 stars
597 Reviews
Light up your lids with a customisable eye makeup trio! Select 3 alluring shades of these eye enhancing favourites. Shade 1: EyeLift Max, Shade 2: Endless Silky Eye Pen, Shade 3: Large Lash Mascara

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CUSTOMISE YOUR TRIO

EyeLift Max

Easy to blend for a soft-focus effect.
Easy-to-use, buildable formula
No-crease & no-budge formula
Paraben-free
Not tested on animals
Volume: 3.4 g / 0.12 oz

 

Endless Silky Eye Pen

Gentle on eyes, yet intensely coloured and super-silky.
Gives the concentrated colour of a liquid liner in a silky, easy to apply pencil.
Stays looking flawless all day.
Waterproof
Hypoallergenic
No mineral oils
No preservatives
Paraben-free
Not tested on animals
Volume: 1.2 g / 0.04 oz

 

Large Lash Mascara

Specialised, buildable formula along with oversized brush delivers extreme volume & intense colour in one sweep.
Separates, lengthens and plumps each lash for a false lash look without clumping.
Smudge-proof
Water-resistant
Ophthalmologically approved
Fragrance-free
Paraben-free
Not tested on animals
Volume: 12 ml / 0.41 fl oz

Step 1: Swipe EyeLift Max directly onto eyelids and blend with finger or brush.

Step 2: Apply Endless Silky Eye Pen from inner corner of eye to outer corner in one single sweep motion.

Step 3: If a smokier look is desired, blend immediately after applying as formula dries to a budge-proof finish.

Step 4: Wiggle the Large Lash Mascara wand at the lash root to build pigment at the base of lashes, making the lash line look thicker. 
Step 5: Continue to tips of lashes, fanning outer lashes out toward temple and inner lashes in toward the bridge of the nose. Layer for more intensity. 

EyeLift Max

Mango Seed soothes & hydrates
Avocado replenishes moisture
Rosehip smooths & protects

 

Endless Silky Eye Pen

Vitamin E helps improve skin elasticity
Mica provides natural luminosity

 

Large Lash Mascara

Vitamin E nourishes
Panthenol strengthens lashes
Bamboo Extract fortifies & helps to retain moisture

Cruelty
Free
Skin-loving
Ingredients
Multi-
purpose
Vegan

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Customer Reviews

Reviews Summary
Customers say these eye products glide on smoothly and stay put throughout the day. Many note the gentle application on delicate eye areas. The colors receive praise for their buildable nature and subtle shimmer. While most find the mascara volumizing and lengthening, some mention the brush size takes adjustment.
Total 5 star reviews: 498 Total 4 star reviews: 69 Total 3 star reviews: 18 Total 2 star reviews: 8 Total 1 star reviews: 4
Slide 1 selected
597 reviews
  • JS
    Jen S.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Buildable, Natural Look, Blends Well
    7/13/25
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Buildable, Natural Look, Blends Well
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Chiffon

    Builable colour. Easy to apply.

  • JS
    Jen S.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Blends Well, Buildable, Highly Pigmented
    7/13/25
    Age Range 45 - 54
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Blends Well, Buildable, Highly Pigmented
    Reviewing
    Endless Silky Eye Pen
    Rated 5 out of 5 stars
    Silky eye pen

    Finally found an eye pencil that just glides on older skin. Gradually, collecting my go to colours!

  • MJ
    Mrs J. H.
    Verified Buyer
    Age Range 65+
    Skin Tone Medium
    Skin Type Dry
    Best To Use For Buildable
    7/10/25
    Age Range 65+
    Skin Tone Medium
    Skin Type Dry
    Best To Use For Buildable
    Reviewing
    Large Lash Mascara
    Rated 5 out of 5 stars
    Strong and gentle

    This is gentle on my sensitive eyes but creates a strong look on my lashes.

  • SW
    Sarah W.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Medium Deep
    Skin Type Combination
    Best To Use For Highly Pigmented, Staying Power
    7/7/25
    Age Range 45 - 54
    Skin Tone Medium Deep
    Skin Type Combination
    Best To Use For Highly Pigmented, Staying Power
    Reviewing
    Endless Silky Eye Pen
    Rated 5 out of 5 stars
    Lovely Product

    Perfect eye pencil, lovely colour to brighten eyes. Stays all day

  • T
    Tigger
    6/25/25
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    5 Stars

    Gorgeous

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