Choose Your Eye Colour Routine

4.8
Rated 4.8 out of 5 stars
572 Reviews
Light up your lids with a customisable eye makeup trio! Select 3 alluring shades of these eye enhancing favourites.

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CUSTOMISE YOUR TRIO

EyeLift Max

Easy to blend for a soft-focus effect.
Easy-to-use, buildable formula
No-crease & no-budge formula
Paraben-free
Not tested on animals
Volume: 3.4 g / 0.12 oz

 

Endless Silky Eye Pen

Gentle on eyes, yet intensely coloured and super-silky.
Gives the concentrated colour of a liquid liner in a silky, easy to apply pencil.
Stays looking flawless all day.
Waterproof
Hypoallergenic
No mineral oils
No preservatives
Paraben-free
Not tested on animals
Volume: 1.2 g / 0.04 oz

 

Large Lash Mascara

Specialised, buildable formula along with oversized brush delivers extreme volume & intense colour in one sweep.
Separates, lengthens and plumps each lash for a false lash look without clumping.
Smudge-proof
Water-resistant
Ophthalmologically approved
Fragrance-free
Paraben-free
Not tested on animals
Volume: 12 ml / 0.41 fl oz

Step 1: Swipe EyeLift Max directly onto eyelids and blend with finger or brush.

Step 2: Apply Endless Silky Eye Pen from inner corner of eye to outer corner in one single sweep motion.

Step 3: If a smokier look is desired, blend immediately after applying as formula dries to a budge-proof finish.

Step 4: Wiggle the Large Lash Mascara wand at the lash root to build pigment at the base of lashes, making the lash line look thicker. 
Step 5: Continue to tips of lashes, fanning outer lashes out toward temple and inner lashes in toward the bridge of the nose. Layer for more intensity. 

EyeLift Max

Mango Seed soothes & hydrates
Avocado replenishes moisture
Rosehip smooths & protects

 

Endless Silky Eye Pen

Vitamin E helps improve skin elasticity
Mica provides natural luminosity

 

Large Lash Mascara

Vitamin E nourishes
Panthenol strengthens lashes
Bamboo Extract fortifies & helps to retain moisture

Cruelty
Free
Skin-loving
Ingredients
Multi-
purpose
Vegan

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Customer Reviews

Slide 1 selected
572 reviews
  • MA
    Maureen A.
    Verified Buyer
    Age Range 65+
    Skin Tone Medium
    Skin Type Combination
    Best To Use For Blends Well, Staying Power, Day Use
    5/13/25
    Age Range 65+
    Skin Tone Medium
    Skin Type Combination
    Best To Use For Blends Well, Staying Power, Day Use
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Gentle on the eyes

    Great eyeshadow, so easy to use doesn't drag the skin. The colours are great too.

  • TB
    Trish B.
    Verified Buyer
    Age Range 55 - 64
    Skin Tone Light Medium
    Skin Type Combination
    Best To Use For Blends Well, Finger-Friendly, Staying Power, Natural Look, Date Night
    5/12/25
    Age Range 55 - 64
    Skin Tone Light Medium
    Skin Type Combination
    Best To Use For Blends Well, Finger-Friendly, Staying Power, Natural Look, Date Night
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Eyelift max

    I tend to avoid eyeshadows as they make my lid area look very crepey .

    Not this one!

    I’m so glad I tried it as it is a gorgeous flattering colour and does not make my eyelids look wrinkly . I would like to see more colour choices in this so I can add a few to my collection.

  • AB
    Alexi B.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Dry
    Best To Use For Highly Pigmented, On-the-Go, Glam Look, Blends Well
    5/11/25
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Dry
    Best To Use For Highly Pigmented, On-the-Go, Glam Look, Blends Well
    Reviewing
    Endless Silky Eye Pen
    Rated 5 out of 5 stars
    Beautiful sparkly eyeliner

    I got this in the color "SageGold" to go with green-themed eye looks, and it is a beautiful green with gold glimmers, which seems to go on and stay well.

  • AB
    Alexi B.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Dry
    Best To Use For Blends Well, Buildable, Finger-Friendly, On-the-Go
    5/11/25
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Dry
    Best To Use For Blends Well, Buildable, Finger-Friendly, On-the-Go
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Lovely liquid eyeshadow

    I got this in the shade "Olive", and it is a lovely and slightly unique neutral sort of color, which can either be worn in a heavier and more metallic layer or sheared out to a pretty glimmering layer. It has finer sparkle rather than chunky glitters,

  • KM
    Kirsty M.
    Verified Buyer
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Normal
    Best To Use For Blends Well, Finger-Friendly, Staying Power, Night Time, Day Use
    5/10/25
    Age Range 45 - 54
    Skin Tone Light
    Skin Type Normal
    Best To Use For Blends Well, Finger-Friendly, Staying Power, Night Time, Day Use
    Reviewing
    EyeLift Max
    Rated 5 out of 5 stars
    Amethyst EyeLift Max

    I love the EyeLift Max it’s easy to use and the colour is gorgeous. I stumbled across Pixi looking for cruelty free make up as that’s the most important factor for me.

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